Category Archives: Uncategorized
How To Make Advertising Claims That Comply With FTC Laws!
Any business (and affiliates and marketers) that engages in interstate commerce will be subject to federal laws. Interstate marketing and advertising practices are regulated by the Federal Trade Commission (“FTC”) under the FTC Act. Services and goods offered through the … Continue reading
Posted in Uncategorized
Comments Off on How To Make Advertising Claims That Comply With FTC Laws!
Objectives & Strategy in Advertising
Things to know before embarking First, we need to consider some considerations… then we’ll get to the objectives. What is advertising? Without looking in the dictionary, let’s cook up a definition. Here goes: “There’s this entity — the promoter. He, … Continue reading
Posted in Uncategorized
Comments Off on Objectives & Strategy in Advertising